President’s
Message- Doug Gfeller
Welcome to the ICF Orange County Chapter Newsletter!
5:00 – 6:00 pm Blogging for Business
5:30 – 6:00 pm Networking
6:30 – 8:30 pm Dinner and Featured Speaker: Power Tools for Coaching
Business And Coaching Excellence Program
5:00 - 6:00pm
Blogging for Business
Use Blogger to attract readers, and turn readers into clients
with Rachel Pradhan |
Blogging for Business
At our May event, Suzanne Falter-Barnes told us that having your own blog is crucial! During October, Rachel Pradhan will walk us through the basics of starting a blog through Blogger - the blogging product from Google. Learn to use Blogger, the Google blogging product. Learn how-to:
- write your first post
- add audio and video
- track subscribers
- promote your blog
- capture visitor information
- turn readers into clients.
This is interactive - so bring your laptop. A step-by-step hand-out will be available for those who attend!
About the Presenter:
Rachel Pradhan is 'DeGeek' for Internet Marketing! She partners with her husband, Nirzhar (Near-Zhar) Pradhan, to design and develop Custom Websites for Coaches. Their business, www.IndraSuccessfulCoachMarketing.com, is in its second year. They also provide services such as eNewsletters, custom Blogs, Podcasting, eCommerce, and Online Video.
Headliner Event
6:30 - 8:30pm
Power Tools for Coaching™
Ontological Distinctions, Tools and Training from Accomplishment Coaching
with Christopher McAuliffe, Founder
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In this experiential and power packed session, we will have a ‘Tool-A-Palooza!’ You will get training, handouts and tools from Christopher McAuliffe, Founder of Accomplishment Coaching (ICF Accredited). We say that “coaches lead, and leaders coach”TM, and you will get tools designed to work with every population, from individual life coaching clients to Fortune 100 corporate leaders!
Ontologically based, our tools have you look in the most powerful place for any coach – your ability to get out of the client’s way! Ontology is the study of being, and that means the basic way we understand and interpret ourselves as well as those around us.
You will leave with tools designed to supercharge your effectiveness as a coach, AND to build your practice! These tools are transformational, so please DON’T come to this session if you are not willing to have breakthroughs in your life and business!
Among the learning areas will be:
- Building Trust and Rapport with your Client – get yourself out of their way!
- Project Design and Tracking Progress – Make sure that your coaching value is measurable!
- Breakdowns – Move your client from ‘Problems’ to Action, NOW!
- Generating Clients! - Dozens of proven strategies to keep your business thriving!
- And more!
Bring your questions from your own practice and clients, as we intend to have a short Q & A session, as well! This Master Certified Coach will relate 12 years of coaching experience and training to apply to your client issues.
Don’t miss this power-packed evening! Whether you are a brand new coach, or an experienced veteran, this evening will have something powerful for you! All tools and discussions will be related to the ICF Core Competencies!
Christopher McAuliffe, MCC is the Founder and Managing Partner of Accomplishment Coaching, LP. Accomplishment Coaching is a nation-wide coaching company, with over 200 affiliates, all of whom have graduates from the Coaches’ Training Program – an ICF Accredited Coach Training Program.
Ontologically based, and with an orientation to develop the leadership in every client, we are the ‘biggest company you’ve never heard of’ – with ICF Accredited Coach Training Programs in New York, Chicago, Seattle and San Diego!
About the Presenter:
As the founder, CEO and Senior Trainer of Accomplishment Coaching, LP, Christopher McAuliffe (Master Certified Coach) has created a nationwide company that provides high level coaching to people in a variety of professions and endeavors as well as providing support systems for coaches, leading to a thriving affiliate coaching population nationwide. In every role, Christopher lives into the vision of the company: The greatness of human beings unleashed: Power and Possibility for all! Accomplishment Coaching is an ontologically based, and leadership oriented coaching and coach training company, with over 100 coaches across the United States and Canada.
Event Registration Here
 INSIGHTFUL RESOURCES
A new perspective on cool tools to boost your coaching business
by Candice Brokenshire
www.theredbarncooperative.com
INSIGHT ON: Broadening your offer
Ask most coaches about the key to a successful business and you will often hear the sage advice ‘find your niche’. Wise words; identify a target audience that you are passionate about, are able to support and build a business around. However, if you have niche recognition and have been associated with that niche for a while, or your particular niche is currently ignoring your value in this economic environment you may be wanting to spread your wings and look for business elsewhere and the question to ask might be ‘How elastic is your brand?’
It is an interesting thing to consider, the risk being dilution of product and credibility, while the benefits of having an alternative revenue stream speak for themselves. This month I have noticed a few brands trying out a few new things; Pottery Barn is expanding their brand and reputation as furniture retailer by broadening their offer to encompass a lifestyle product range via a new comprehensive range of luggage. AT&T have also audited at their offer and are now buying land lines from Verizon so they can not only provide our wireless needs but be of service in our homes too, bundling the services into one tidy monthly invoice.
So what do you and your coaching brand stand for? What are you very good at? What other services and products can you begin to add to your brand that will resonate with your existing market and also attract new folks to get interested and purchase?
 ASSESSMENT 101
by Glenn Stevenson
http://www.myselfsense.com
Over the last information-packed year, an article on assessments has appeared each month in Insights. I thank the devoted readers who have followed this series, as I bring it to completion this month. We finish with the Thomas-Kilmann Conflict Mode Instrument (TKI), which businesses, educators, and organizational development professionals have used for over 30 years to assess and handle conflict in organizations.
This is the twelfth article in the Insights series on assessments. For an index of assessments previously reviewed, see the end of this article.
Assessment: Thomas-Kilmann Conflict Mode Instrument (TKI)
Description: The Thomas-Kilmann Conflict Mode Instrument assesses how people deal with conflict and how to get collaboration. The TKI is an assessment tool for understanding how different conflict-handling modes, or styles, affect interpersonal and group dynamics. It also promotes learning how to select the most appropriate style for a given situation.
The TKI model states that there are two dimensions along which a person behaves in conflicted situations: assertiveness (representing one’s own interests) and cooperativeness (considering the other person’s interests). Using these two dimensions, the TKI defines five conflict-handling styles:
Competing – assertive and uncooperative
Collaborating – assertive and cooperative
Compromising - intermediate in both assertiveness and cooperativeness
Avoiding – unassertive and uncooperative
Accommodating – unassertive and cooperative
The TKI consists of 30 statement pairs from which participants select a response. Scoring the instrument results in a rank ordering of a person’s five conflict-handling styles.
The TKI offers a situational approach to conflict resolution, demonstrating how and when to use the five conflict-handling styles effectively. Its purpose is to initiate safe and productive dialogue to resolve conflict.
Certification and costs of training...
 INTERNET MARKETING KNOW-HOW
by Rachel Pradhan
www.IndraMarketing.com
Ning.com: Utilizing the “Do-It-Yourself” Social Network
www.Ning.com is a Social Networking site like no other – in the click of a few buttons you can create your very own “Facebook” or “Myspace”. But, why would you want to do this? Isn’t there enough Social Networking websites out there that you don’t need to jump-in and start creating new ones? Apparently not! According to Ning.com, there are approximately 50,000 “popular” Ning websites – ranging from Skydiving (http://www.skydivernetwork.org/), fans and followers of WD-40 (http://wd40.powerblocktv.com/), and about 500 Ning sites with the keyword “Life Coach”! By the end of the year, Ning estimates to have over 150,000 social networks run by people and businesses just like you and me.
So, how do you stand-out among this haystack? In order for your Ning website to be a popular hang-out, you need to know the ambition and marketing behind it – just like when you want to promote a product or service you need to have the marketing tools behind it to make it work.
Explore. But, first, let’s explore what Ning is. According to their website, “Ning offers the latest social networking features, all infinitely customizable to meet your unique needs.” Have you been on Facebook, MySpace, or LinkedIn lately? If not, perhaps this is where you should start before building your own Social Network, because a lot of the same features are available. However, there is one big difference: as the owner, you can control the culture of your Social Network. The current social networks you might be a part of now are not customizable, and although you have control over your own profile and groups you create, you do not have control over the look and feel of the website – and this is where Ning comes in handy. Just take a look at the WD-40 Ning website (http://wd40.powerblocktv.com/) vs. Voice My Biz (http://www.voicemybiz.com) a Ning site for Southern OC small businesses. The design is custom, the advertising is controlled by the owners of the website, the Ning logo is taken off, the domain name is the owner’s, and much more. You can have your own forum, videos, audios, photos, and even allow your members to have their own blog! You also have the ability to control who can find your website, and if they need approval before they can join. To view a complete list of options available, click here: http://about.ning.com/product.php
The big difference between other social networking web...
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