President’s
Message- Doug Gfeller
What? No Chocolate Chip Cookies!?
It's Valentine's Day, and I’m on my way home from the monthly ICF-OC dinner meeting. I’m already in trouble at home for being gone on Valentine's Day, and, to make matters worse, someone at the meeting decided to honor the special occasion by serving sugar cookies instead of the usual warm chocolate chip cookies. (What was that person thinking!?) One of the main reasons I enjoy going to the ICF-OC dinner meetings is to have one of those big, warm, delicious chocolate chip cookies!
But, having now worked through my disappointment, I would like to share with you the top ten things I learned at that very informative meeting:
#1: "Learn from a great speaker"
February's speaker was Jonathan Good, who talked about social networks. At first I thought, “I’m already married, so how will this help my coaching business?” But was I ever wrong! After listening to Jonathan, I’ve decided what I’ll do with all the requests I’ve recently received to join “LinkedIn” networks. Jonathan is a very nice guy and also very passionate about social networking (which, by the way, has nothing to do with dating). Jonathan explained what social networking is and how to use it to grow my coaching business. Now the whole package of web sites, blogs, and social networks makes more sense to me; I realize that it can help me find new clients in a more effective way.
more from Doug

Business And Coaching Excellence Program
5:00 - 6:00pm
| The Business of Being a Coach
with Marilyn August
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So I’m Certified NOW What?
Engage in your business with passion and purpose for contributing your piece to Human Potential. Do so with the determination, persistence and patience to walk through your own FEARS, make mistake and course corrections along the way.
The Four Commitments:
- To Yourself
- To Your Clients
- To Be a Life Long Learner
- To Bringing Forth your unique value
Create Your Playground with consistency, continuity of Marketing and Sales
- The difference between sales and marketing
- Myths about Sales
- The Purpose of a Plan
Headliner Event
6:30 - 8:30pm
Mind Over Money
with Marilyn August
|
Empty Your Money Head Trash and Strategically Align to Unlock Your Wealth Potential
Marilyn August, author of the soon to be released, Wealthy U, Seven Sacred Wealth & Wisdom Lessons, teaches you how to increase productivity by changing the way you think about money, connecting to valuable resources and aligning with like minded professional. Marilyn delivers a dynamic, imaginative and insightful presentation. Real-life stories help her teach little known techniques and concepts that blast through and eliminate hidden blocks to success.
“The problem with money,” August says, “is that it’s wrapped in myths, beliefs and superstitions that substantially affect income potential”
“Tackling the Last Taboo: Money”, Los Angeles Times, 1/18/95
During this Presentation You Will Learn To:
- Close more deals for more money
- Communicate clearly and openly about money.
- Effectively remove self-imposed money fears and stresses
- Let go of worn-out, moldy money myths that limit accomplishment
Walk away from this program with a tool box of awareness using The Seven Scared Wealth & Wisdom Lessons and focused action steps to take your business to the next level of production.
About the Speaker
Marilyn August
Marilyn August is a Business Advisor, Wealth Coach and founder of Wealth & Wisdom Seminars (www.wealthyu.com), a company devoted to transforming people’s relationship to money.
Event Registration Here

INSIGHTFUL RESOURCES
A new perspective on cool tools to boost your coaching business
by Candice Brokenshire
www.theredbarncooperative.com
INSIGHT ON: Playing with Visionaries
How do you spend your marketing dollars? An internet presence, advertising, client lunches, chamber of commerce membership, what about conferences? It was a delight that last year’s ICF conference was on our back door step but I have to confess that I am not so sure that I am going to make the passage to Montreal this year; I will however be Pasadena bound and attending ‘Serious Play’.
Play, is defined by The National Institute for Play as ‘a state of being that is intensely pleasurable. It energizes and enlivens us. It eases our burdens, renews a natural sense of optimism and opens us up to new possibilities’… What a joyful definition, it sounds so… well…playful. Based on this knowledge, consider the following - What could play bring to your client sessions? What would your life look like with more play in it? What does Serious Play mean to you?
COACHES BLOG
Can you Love a Loser?
by Nahid Casazza
http://nahidc.blogspot.com
This may seem like a silly question, but in it lies one of the most critical secrets to success, both personally and professionally. So play with me for a minute.
Who jumps into your mind when you think of a loser?
If you feel a twinge of guilt and find yourself trying to shove those unkind thoughts from your mind, bring them back! Your thoughts won’t hurt anyone, but not being aware of your own judgments will definitely hurt you! Plus, having some examples in your head as you read the rest of this article will help you apply it.
Assessment 101
by Glenn Stevenson
Our series on assessments continues this month with a lesser-known assessment that is nevertheless beloved by some who use it, the Birkman Method. The Birkman Method was developed over 50 years ago by a former World War II pilot who wanted to find a useful psychological instrument for pilot selection. The Birkman Method has undergone multiple revisions, and it is now used for team building, executive coaching, leadership development, career choice, and interpersonal conflict resolution.
This is the fifth in the Insights series on assessments. For an index of assessments already reviewed and a list of assessments yet to be described, see the end of this article.
Assessment: The Birkman Method
Description: The Birkman Method is a 298-question personality assessment that measures social expectations, self-concept, interests, and stress behavior in one instrument. It indicates five perspectives on an individual:
- Interests – a person’s expressed interests in job titles
- Usual behavior – a person’s behavioral style with respect to relationships and tasks
- Underlying needs – an individual’s expectations for relationships and social situations that are needed to be successful
- Stress behaviors – a person’s ineffective style of dealing with relationships or tasks when needs are not met
- Organizational Focus – the perspective in which the person views problems and solutions relating to organizational goals
More info on the Birkman Method...

Coach Spotlight
Lois Carson
Personal & Corporate Coach
949 855-4308
lcarson4049@yahoo.com
Is there something in your life that inspired you to become a coach?
About 5 years ago I started exploring ways to expand and compliment my current career skills and find something that I could also do when I decide to work part time. I discovered coaching and it was the perfect fit for me because I love "coaching" people, helping them discover and move forward with what they want!
How did you get started as a life coach?
I started my coach training at Coach U, got myself a mentor coach, and joined ICF-OC to get grounded. Then I suggested to my current employer, Taco Bell Corporation, that I coach clients internally so they could have the benefits of coaching and I could get my hours for certification. They agreed! So I coach about 20% of my time and do my regular job, Product Development, the rest of the time. I am now a Coach U graduate with my ACC certification!
Do you have a specialty area?
I specialize in corporate coaching, with personal coaching as needed!
What are your plans for the future of your coaching business?
I plan to expand the scope of my coaching in the corporate world. Eventually, when I'm ready, I'll retire as a corporate employee and be a personal and corporate coach! Fun, fun!
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